Saudi
To begin with, it would be beneficial to delve into the facts and figures surrounding the healthcare business market in Saudi Arabia in order to have an in-depth discussion. Once we have established a strong foundation of knowledge, it will be more appropriate to discuss your company’s product portfolio, including specific industries and products. This will involve discussing business development, marketing plans, sales strategies, and the timeline for launching your products.
ARABIA
Per Product Suggestions
Business Process Steps
A Quick Roadmap of Business!
1
Product Study
Product Study in Business Territory
A formal written study will be submitted to the client to analyze the upcoming competition chart, whether the product idea is absent from the market or if there are only a few competitors with the product idea.
2
Product Evaluation
Product Evaluation of All Products
The phases of market evaluation will be carried out, and the client will be provided with feedback on the initial response of the product in the present market.
3
Product Registration
Product Registration in Saudi FDA
The process commences with the signing of agreements, meeting regulatory requirements for all products, and obtaining the final registration certificate. Typically in KSA, this process leads to the closure of almost 90% of medical businesses within one year of their startup.
4
Product Launching
Product Launching in Business Territory
The process, starting from the launching ceremony, shall be managed through marketing planning, sales planning, and product training.
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The Saudi Arabia Market
The market in Saudi Arabia is worth millions of dollars, but success depends on how and with whom the plan is executed. Join me to gain insights into the market’s ground realities and tap into the potential for million-dollar business opportunities.
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Journey
1
Product Discernment
- Evaluation of the product in a new market with the help of the data (direct and indirect) competitors from the Manufacturer
2
Product Conventional Search
- Product Search in the conventional market. It addresses the product details which is directly or indirectly addressing the present problem
3
Product Export Directory Search
- If a similar product is not available in the new market (new addressing territory), I will start exploring international market directories to understand the product immediate response
4
Product Competitors’ List
- Conclusion of complete product evaluation (Basic) works to start the next phase. It starts from the finished goods (Final Finishing) and ends on end-user initial response data.
5
Product Secured (Multiple SKUs)
- Finaization of the variants of the products as per initial response from the Product Discernment Report. Complete Data Sheet Explanation
6
Product Shortlist
- Product Shortlisting undergoes with a immediate market response. Which would be consumer behavior response as per the conducted survey
7
Minimum Viable Product (MVP)
- It is a very initial product sampling to get early consumer feedback for future product launching
8
Agreement
- Agreement (NDA – Sales) shall start just after the conclusion of the MVP process. Only by this, we can highlight the landmarks of the future partnership
9
Market Evaluation(P-I)
- It is a very initial phase to get in touch with the Product physically. By our basic technics, we will conclude the product quality and finishing attributes
10
Regulatory Affairs (ER)
- The Establishment Registration process shall be started (In Case of Not Available)
11
Regulatory Affairs (PR)
- The Product Registration (Documents) collection process shall be started from the suppliers regulatory affairs team
12
Market Evaluation (P-II)
- It is the Second Phase of Marketing Evaluation, product detailing with available partners shall be concluded. The results will be merged with the next step
13
Lean Startup
- Learn – Measure – Build
- The process of the actual product outcome by Feedback Loop
14
Team Management
- The selection of the project team, it could be a very small number of people who will be responsible for the initial tasks
15
MVP Type Select (I)
- The MVP type selection, the team shall select one Type and continue the evaluation process
16
Final Evaluation (P-III)
- The product shall reach in WH as per agreed MOQ with the supplier to conclude the evaluation process
17
Product Training (I)
- Product Training Phase I shall be started from here. Product Training is divided into different Phases to get actual training outcome
18
Supply Chain Evaluation
- From receiving the order until the product delivery, I work on Lean process with SOPs and train the staff to reach planned product success
19
MOQ Finalization
- MOQ shall be finalized with 5 different strategies. Progressively working on MOQ is a bit challenging for KSA market
20
Product Training (II)
- The second phase of product training shall start from here. The planning and graphical information draft sharing
21
MVP Type Select (II)
- The work on the final data (Market Sectors) shall be concluded before moving to the Product Launching
22
Market Segment PIVOT
- Clear PIVOT draft discussion before moving to another subject. This generally matters in Medical Products
23
Engine Growth PIVOT
- In-depth product chart discussion on CDA and LTV. This is the actual step forward process
24
Product Launching
- The actual product launching begins at this stage. Several practices shall be applied to reach the actual point of product influence
25
Marketing Phase
- Marketing followed by Sales activities shall be started from here. Selection of Marketing Type as per Product need